Digital Marketing Manager
An Executive Search Company
Job location
Accra
Employment status
Full–time
Job details
The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player.
Responsibilities
• The role involves supporting, developing, and executing digital activities across various digital channels, such as social media and websites.
• The candidate should be familiar with WordPress, and they will be responsible for creating engaging content on social media platforms that aligns with brand guidelines.
• The role also requires launching and monitoring Google advertisements, social media campaigns, and monthly newsletters.
• The candidate will track and report on campaigns and measure KPIs such as website traffic and audience engagement.
• Additionally, they will oversee and update content on various channels to optimize for on-screen readability and SEO.
• The candidate will also lead print media campaigns, including designing and printing billboards, brochures, and other print media.
Qualifications
• The ideal candidate should have a minimum of four years of digital marketing experience,
• Strong analytical and communication skills,
• Growth mindset to stay updated with the latest trends and best practices in digital marketing.
• They should also be detail-oriented, self-motivated, and able to multitask effectively to meet deadlines
