Creative and Communication Strategist
Mad Men Marketing India
Job location
New Delhi, Delhi
Employment status
Full–time
Job details
Position Overview:
We are seeking a highly skilled and creative individual to join our team as a Creative and Communication Strategist. This role will be responsible for developing and implementing innovative communication strategies that align with our brand objectives and resonate with our target audience. The ideal candidate will have a strong background in creative content development, strategic planning, and communication techniques across various channels.
Key Responsibilities:
• Develop and execute comprehensive communication strategies to enhance brand visibility and engagement.
• Collaborate with cross-functional teams to define communication objectives, target audience segments, and key messaging.
• Create compelling content for various platforms, including social media, websites, email campaigns, and marketing materials.
• Lead brainstorming sessions to generate creative ideas and concepts that align with brand values and objectives.
• Conduct market research and analysis to identify trends, opportunities, and competitive positioning.
• Manage the production process for creative assets, including coordinating with designers, writers, and external vendors.
• Monitor and analyze the performance of communication strategies and campaigns, providing insights and recommendations for optimization.
• Stay informed about industry trends, emerging technologies, and best practices in communication and creative marketing.
Qualifications:
• Bachelor's degree in Marketing, Communications, or related field. Master's degree preferred.
• Years of experience in a similar role, preferably within a creative agency or marketing department.
• Proven track record of developing and implementing successful communication strategies across multiple channels.
• Strong creative writing and storytelling skills, with the ability to craft compelling narratives that resonate with target audiences.
• Proficiency in digital marketing tools and platforms, including social media management, email marketing, and content management systems.
• Excellent project management skills, with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
• Analytical mindset with the ability to interpret data and metrics to drive informed decision-making.
• Strong interpersonal and communication skills, with the ability to collaborate effectively with internal teams and external stakeholders.
• Creative thinker with a passion for innovation and a drive to push boundaries in communication and marketing
