Country Manager China (igaming)
SpotOn Connections
Localização do trabalho
Democratic Republic of the Congo
Status de emprego
Tempo total
Detalhes sobre a oferta de trabalho
Our iGaming client prides themselves on their industry-leading USPs, and in this hugely exciting role, your mission is to leverage their unique brand proposition in order to continue building their footprint in the Chinese Market. The primary purpose of this role is to oversee marketing initiatives in the region, developing new strategies and operational plans for acquisition, retention and engagement of player base.
The Role
Your Responsibilities Will Include
• Taking Ownership of the Asia marketing strategy and business performance focus in China
• Delivering financial KPIs
• Working with the Marketing Chinese team to define detailed marketing plans to target the Chinese market
• Driving the product and content localization to make it suitable for the Chinese market
• Developing and executing bonus campaign plans and player communication including campaign briefings, defining customer segments, brainstorming with copywriters and designers, signing off assets and marketing material
• Managing bonus and marketing budget for China
• Constant evaluation of campaigns in order to improve efficiency and ROI
• Communicating as needed to key departments within the business - Customer Service, Affiliate Marketing, Content, Design, Product, and BI departments
• Pinpoint the payment provider and processing requirements for the markets, working closely with our payments team to drive solutions
• Keeping up to date with the market (both Chinese and Global), industry knowledge, and all relevant regulations in order to ensure that our game offerings and relationships with the suppliers stay compliant
• Regular communication and reporting business performances against the KPI
• Working closely with the Business Intelligence function to set up the necessary tracking mechanisms to analyze business performance, player segments, and campaign results
• Strong presentation skills and ability to convey strategic plans across different levels of the organization
Ideal Profile
Skills Required
• You have Minimum of 5 years of experience as a Manager in Gaming industry
• You have Excellent communication, planning, and problem-solving skills
• You are Self-driven with a positive and hands-on attitude, a team player with strong interpersonal skills
• Fluent in Mandarin/Chinese and English in order to be able to effectively liaise with stakeholders in the region.
What's on Offer?
• Work in a company with a solid track record of performance
• Work alongside & learn from best in class talent
• Join a well known brand within Media & Entertainment
