Social Media Marketing Executive
1 Group (Melaka) Sdn Bhd
Localização do trabalho
Malacca
Status de emprego
Tempo total
Detalhes sobre a oferta de trabalho
• Manage content for social media conversations and activities
• Maintain a good relationship between the client and the agency
• Manage VOC (voice of the consumer) and escalate as necessary and appropriate; monitor conversations and user-generated comments and escalate to internal and client stakeholders as necessary
• Post content for feeds and discussion-starter topics including writing Facebook status updates, tweets, blog posts, etc. in alignment with global/local client social strategies
• Manage daily operations of page/channel including themes/ skin/layout changes when appropriate
• Maintain editorial calendars
• Adhere to the standard practices guide for social channel responsibilities and guidelines
• Review and respond to user-generated comments in order to foster a positive community and add value to the users' experience as outlined in the schedule
• Enforce Social Media Guidelines as defined by global/local client social media strategies
• Identify, locate and engage advocates and influencers within the various social community sites to foster dialogue and allow discussions about client's products and promotions/campaigns
• Pull and interpret data using a basic analytics report template during campaign/promotions to highlight key findings from social media forums; key areas of the report template may include:
• Activity on pages/channel management
• Community activity (fans, posts, comments, conversation topics, etc)
• Moderation actions (posts, comments and content removal and/or banning)
• Have 2 to 4 years years working in digital and / or communications
• Experience living in the social media universe-you're in-the-know on Pinterest, YouTube, Instagram, Reddit, Kik, Flickr, Forums, Twitter, Wikis, blogs, etc.
• Excellent research and writing skills-and the ability to create smart social content quickly (please include links to examples of your work in your application)
• A passion for blogging, microblogging and Facebooking
• A strong understanding of marketing strategy, particularly feed marketing
• Experience sourcing and managing content development and publishing
• The ability to back up great creative ideas with sound analytical reasoning
• The ability to identify threats and opportunities in user generated content
• Knowledge of search engine optimization basics
• Willingness to travel-you're open to new places, new faces and new ideas
• Attractive Remuneration Package
• Firm Commitment to Career Development
• Multi-Cultural Work Environment
